Two-thirds of merchants now expect agent-initiated purchases to pass 10% of all ecommerce within…
two-thirds of merchants now expect agent-initiated purchases to pass 10% of all ecommerce within three years, and 39% of consumers already shopped via an ai assistant this quarter. agents stopped being chatbots the day they got checkout privileges.
the funnel is now a conversation.
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The note above is reproduced unedited from the original post, first published on Threads on 18 September 2026 at 10:46 IST.
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The air is now being asked to keep its own ledger
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